Banking CRM software

Choose SAB Banking CRM software

A banking CRM software enable banks offer their customers an optimized experience through all channels. SAB supplies a broad range of front and back office applications to fulfill the needs of banks and financial services providers. Its software is intended to help these companies improve their operational efficiency and bottom line. To date, SAB Group has supported more than 150 organizations in supply, integration and maintenance of SaaS banking solutions.

Banking CRM software

Not so long ago, customers tended to stay with their banks for a lifetime. Moving banks was perceived as difficult and even unattractive. It was more important to build a relationship with your bank over many years, which might encompass current accounts, loans, credit cards and even mortgages. The modern banking customer, however, has changed. Banking today is much more competitive than in the past and many banks actively attract new customers with special offers. Today's banking customer perceives many more reasons to change banks and will find it easier to do so. It is not uncommon now for customers to change banks many times in the course of their lives. Many will in fact cherry pick different products from different banks and select different financial products from different banking institutions. A long term relationship with its customers is still the most desirable outcome for banks, however and banking CRM software should be at the heart of that relationship.

The power of Banking CRM software

Customer relationship management software, or CRM, plays a pivotal role in a bank's relationship with its customers. Banking CRM software provides a single view of all the bank's contacts and business with the customer. this is vital on a number of levels. Firstly, it is important that a bank has a clear view of every product and account it has with its customer. This is necessary in order for that bank to adopt a responsible attitude towards lending and other financial matters. A clear overview of the bank's communications with the customers can also quickly highlight problems and allow customer queries and calls to be dealt with much more effectively.

Banking CRM software as a marketing tool

Properly deployed, banking CRM software is not just about conforming to lending guidelines and resolving complaints. Instead, it is the most powerful tool at the bank's disposal to ensure a long and profitable customer relationship. The information contained in banking CRM software allows the bank to take an overview of the customer's financial activity and needs. This customer intelligence can then be used to present the customer with suitable banking products at appropriate times. Indeed, banking CRM software allows the bank to take a pro-active approach to managing the customer relationship, spotting problems early, suggesting banking products at the right time and resolving queries easily. In today's market, banking CRM software is vital in maintaining a long and profitable customer relationship. At SAB, we are proud to be recognized as one of the leading in the field of banking CRM software. We strive always to be at the forefront of industry developments. Around half of our 450 employees are dedicated to research and development and this focus on the future allows us to make sure our clients are always one step ahead of the competition.

All IT solutions displayed in SAB’s product offering are meant to allow banks take advantage of the numerous opportunities brought by digital technologies in this industry and engage users. In this age where digital banking transformation is a must, this IT solutions provider assists players in the financial services and banking industry to achieve operational excellence and up their income. Including a full spectrum of universal banking tools, these software can be customized according to each company’s particular needs. SAB is involved throughout the process including survey, consulting, integration, and even after go-live, functional assistance is carried out.

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